Flowers & Herb Markets is a Cannabis Dispensary and Florist in Albuquerque, NM.
Flowers & Herb Markets
2022 - 2023
Type of Work
How do you make your business stand out in a saturated market? You figure out exactly who your target audience is and create content that resonates with them. Shed some light on your brand's uniqueness and don't be afraid to get weird.
Cannabis was legalized for recreational purposes in New Mexico in April 2021. The market is flooded with many dispensaries opening in a short period of time. Flowers & Herb Markets is unique and everyone who glances in knows it. They prioritize aesthetics, curate a customer-centered shopping experience, and sell other items that you don't expect to find in a dispensary like flowers, board games, and sexual wellness products.
Flowers & Herb Markets is a women-owned dispensary. What sets them apart is their commitment to local products and their support of other women-owned businesses. The store looks and feels feminine, unlike any other dispensary in town.
We zoomed in on their feminine aesthetic and curated a gallery of images intended for social media.
We focused on creating content for those who see value in a shopping experience that engages the senses and who want to invite more pleasure, fun, and beauty into their lives.